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So with Lottoland you can win the big jackpot for less. Download the app or go to lottoland. Jackpot estimated 24 September. One free bet is on EuroMillions or equivalent price lottery.
Terms apply see site for details over 18s only gambleaware. The complainant, who understood that the product was a gambling game, challenged whether the ad misleadingly implied it was a lottery.
Regarding the radio ad, reference to "bet" had been made on two separate occasions in a script which they believed was short and along with all of their other branding and marketing they believed consumers would understand that Lottoland was not a lottery company but a gambling operator.
They believed that this was achieved by referring to the term "bet", which they stated was mentioned in the main body of the ad as well as in the legal disclaimer.
Furthermore, they stated that the end of the ad referred to the Gambling Awareness website which they believed also made clear that a gambling service was being marketed.
We also considered that the reference to "Jackpot estimated 24 September" made by the voice-over for the disclaimer also contributed to that impression.
We considered that the term "bet" could help consumers understand that Lottoland were promoting a gambling product rather than an actual lottery, provided the ad made sufficiently clear that the term was made in the context of betting on the outcome of a lottery.
Therefore, because we considered the ad implied participants would be playing in a lottery, rather than in a gambling game, we concluded it was misleading.
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Lottoland Betreiber der Seite Lottoland. Süddeutsche Zeitung , Wenn der Jackpot versichert ist. Er kann sich als Einzelgewinner über 10 Millionen Euro freuen. Dies hat folgenden Grund: FT Future UK: The Sydney Casino robert de niro Herald. Februarabgerufen am 8. Aprilabgerufen am 8. Die deutschen Verbraucher- und Datenschutzrechte sind im Streitfall gegenüber Lottoland kaum oder nur sehr schwer durchsetzbar.The complainant, who believed the jackpot total was subject to change depending on whether it was paid out in a single lump sum or in instalments, challenged whether the ad was misleading.
EU Lotto Ltd said their website, FAQs and terms and conditions referred to the options to take a lump sum or a year annuity.
They were satisfied that an explanation of the jackpot amount, how it was paid out and the difference between the lump sum and year instalment options was explained between the terms and conditions, Help and FAQs page, footers on the home page, information on the product pages and the comparator table of Powerball and Mega Millions.
They said they were nevertheless willing to make changes to add further clarity. We noted that a Help and FAQ link at the bottom of the home page took consumers to a list of questions, one of which was "How does jackpot prizing, tax and payouts for PowerBall The annuity method will be paid as one annual payment being made for the 30 year term.
Additionally, betting with us, you win the amount that you would have won if the official prize fund was shared between you and any official lottery winners".
Furthermore, the pre-tax value quoted in the ad would be split as if it had been shared in the way the official prize would be shared if there had been more than one jackpot winner.
We considered that this information needed to be stated prominently in the main ad using wording that consumers would be able to absorb easily.
They must not mislead by hiding material information or presenting it in an unclear, unintelligible, ambiguous or untimely manner.
Material information is information that the consumer needs to make informed decisions in relation to a product. The ad must not appear again in the form complained of.
Add to my favourites Share page The complainant, who understood that the product was a gambling game, challenged whether the ad misleadingly implied it was a lottery.
Regarding the radio ad, reference to "bet" had been made on two separate occasions in a script which they believed was short and along with all of their other branding and marketing they believed consumers would understand that Lottoland was not a lottery company but a gambling operator.
They believed that this was achieved by referring to the term "bet", which they stated was mentioned in the main body of the ad as well as in the legal disclaimer.
Furthermore, they stated that the end of the ad referred to the Gambling Awareness website which they believed also made clear that a gambling service was being marketed.
We also considered that the reference to "Jackpot estimated 24 September" made by the voice-over for the disclaimer also contributed to that impression.
We considered that the term "bet" could help consumers understand that Lottoland were promoting a gambling product rather than an actual lottery, provided the ad made sufficiently clear that the term was made in the context of betting on the outcome of a lottery.
Therefore, because we considered the ad implied participants would be playing in a lottery, rather than in a gambling game, we concluded it was misleading.
They must not mislead by hiding material information or presenting it in an unclear, unintelligible, ambiguous or untimely manner.
Material information is information that consumers need in context to make informed decisions about whether or how to buy a product or service.
Whether the omission or presentation of material information is likely to mislead consumers depends on the context, the medium and, if the medium of the advertisement is constrained by time or space, the measures that the advertiser takes to make that information available to consumers by other means.
The ad must not appear again in its current form. We told Lottoland to ensure future advertising did not misleadingly imply participants would be entering a lottery.
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